Who We Are

World Fitness Australia is a family-owned and growing fitness equipment business based in Melbourne. We supply home gym equipment, commercial gym equipment, strength equipment, cardio machines and fitness accessories to customers across Australia.

We operate online and through our showroom, with a strong focus on quality products, customer service and a hardworking team culture. We are looking for someone who wants to be part of the business and help take our marketing to the next level.

The Role

You will assist with and manage key marketing tasks across the business, including:

• Managing website content, product pages, banners and promotional updates.
• Helping plan and run email marketing campaigns.
• Assisting with Google Ads, Meta Ads and other paid marketing channels.
• Working on SEO content, blogs, product descriptions and landing pages.
• Helping improve website conversion, customer experience and product presentation.
• Creating and coordinating promotional campaigns, sales events and product launches.
• Reviewing marketing performance, sales data and campaign results.
• Working with our team on product images, videos, social media and advertising material.
• Checking competitor activity and helping identify new marketing opportunities.
• Making sure our brand message, offers and website information are clear and consistent.

What We’re Looking For

You’ll be a great fit if you:

• Have previous experience in digital marketing, eCommerce or online retail.
• Understand Google Ads, Meta Ads, SEO, email marketing or Shopify.
• Have strong writing skills and attention to detail.
• Are creative, proactive and willing to learn.
• Can work independently and also as part of a team.
• Have good communication and organisational skills.
• Are confident using computers, websites and online marketing platforms.
• Can manage multiple tasks and meet deadlines.
• Have an interest in health, fitness or sports equipment.

Highly Regarded Experience

Experience with Shopify, Klaviyo, Google Ads, Meta Ads, SEO, Canva, Photoshop, content writing, product marketing or eCommerce advertising will be highly regarded.

What We Offer

• Full-time role with a well-established Australian fitness equipment brand.
• Supportive and hardworking team environment.
• Opportunity to take ownership and grow with the business.
• Hands-on experience across multiple areas of marketing.
• Room to bring ideas and make a real impact.
• Competitive salary based on experience.

A Quick Note

We are not looking for someone who sees this as “just another job.” We want someone who is genuinely interested in marketing, fitness, eCommerce and helping grow the World Fitness Australia & World Sports Australia brand.

Cultural fit, work ethic and attitude are just as important to us as experience. If you are motivated, reliable and ready to get involved, we would like to hear from you.